Wednesday, January 19th, 2011
Here are the chapters of the book with the contributors:
Foreword: Rudy Provoost, Chief Executive Officer, Philips Lighting
Introduction · The balancing act of innovation, written by Philippe Silberzahn and Walter Van Dyck.
Chapter 1 · Arteconomy: stimulating creativity and innovation through art, written by Herman Van den Broeck and Eva Cools.
Chapter 2 · A technology intelligence system to enable open innovation at VIB, written by Mark Veugelers, Stijn Viaene and Jo Bury.
Chapter 3 · A showcase in show business: Studio 100 outperforms the competition through product leadership Addressing every aspect of children’s entertainment, written by Kurt Verweire and Judith Escalier Revollo.
Chapter 4 · Belgacom Mobile: IT-enabled process innovation in turbulent industries, written by Joachim Van den Bergh and Stijn Viaene.
Chapter 5 · Breaking into an established market through a process of experimentation: the case of GreenPan, written by Miguel Meuleman, Jan Lepoutre, Olivier Tilleuil and Wouter De Maeseneire.
Chapter 6 · How to survive your own business model innovation: the story of Bongo, written by Marion Debruyne.
Chapter 7 · The sagacity of Sigasi: financing an innovative start-up with limited resources, written by Sophie Manigart and Andy Heughebaert.
Chapter 8 · Winning the disruptive technology game: the case of Alcatel Access Network Division (A.N.D.), written by Steve Muylle and Pieter Geeraerts.
Chapter 9 · The benefits of open innovation in low-tech SMEs: the Quilts of Denmark story. The fight against commoditisation, written by Wim Vanhaverbeke.
Chapter 10 · Growth by necessity and design: the balancing act of new business platforms at Cronos, written by Iris Vanaelst.
Chapter 11 · Going Beyond the Pill: Business Transformation through Corporate Venturing at Janssen Pharmaceutica, written by Walter Van Dyck and Tom Aelbrecht.
Epilogue · BIC’s innovation journey. An interview with Billy Salha, General Manager Europe, BIC, with Philippe Silberzahn.